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MediaGuardian has built its reputation over 30 years: its in-depth editorial coverage of the media sector is stronger than ever. Our website mediaguardian.co.uk is Britain’s most successful media news website, with over 3.8 million page impressions to more than 900,000 unique users (October 2007).

In print, more than 525,000 people turn to MediaGuardian for the latest news and analysis on television and radio, digital media, press and publishing, advertising and PR – and the pithy insights of industry commentators such as Emily Bell, Tess Alps, Simon Marquis and Jeff Jarvis.

It all adds up to why companies are keen to target their marketing through MediaGuardian lead the market in the development of bespoke products for clients – from dedicated supplements and microsites, roundtable debates and seminars to conducting independent research.

Thought-provoking material stays with you long after you have turned the page. Advertisers and sponsors such as Audi and Siemens have found that the combination of independent editorial and fascinating strategic debate is a sure way to raise their profile.



Audi

Audi’s sponsorship of MediaGuardian Power 100 formed the basis of the launch campaign for its latest model. As well as raising their marketing profile, Audi gathered useful information from readers and met them at exclusive track days.

Internet Advertising Bureau

By sponsoring a supplement, IAB achieved its goal: to communicate the endless variety and continuing success of online advertising to our readers.

Siemens

Siemens used MediaGuardian’s portfolio to reach media planners and buyers. The targeted, cost-effective marketing campaign included events, print supplements and a paperback, Who’s Who in the Media.

Media Law

Media law specialists DLA Piper and Wiggin partnered with MediaGuardian to deliver a series of Media Law reports. These reports enhanced our coverage of the sector and reinforced the thought leadership position of our partners.


© Guardian News and Media Limited 2008